WhatsApp is now widely recognized as one of the world’s most popular messaging platforms. It is now the most popular messaging app, with over 3 billion monthly active users. This implies that at least 90% of your Shopify store’s customers use the chat app, implying that you’re passing up a huge marketing opportunity.

Many marketers have grown to appreciate WhatsApp’s large user base and business model. WhatsApp is neither a traditional messaging network like SMS nor a broadcasting service. As a result, it allows for more engaging, media-based conversations while maintaining the privacy that email lacks.

With the help of sophisticated automation solutions like reviewbit, which enable Shopify WhatsApp integration, you can realize WhatsApp’s full potential.

Why should you use WhatsApp to engage with your customers on Shopify?

Here are our top five reasons for using WhatsApp to engage your customers.

There are a lot of people who have it.

Put, if you want to communicate with customers, you must do so through their preferred channel. Otherwise, you’ll be clapping with one hand in the middle of a forest. Or something along those lines. With 450 million users and counting, WhatsApp is where the people are, and you’d be a fool not to join them.

You’ll never end up in the spam folder.

Mailchimp has many advantages, but one of them is that your carefully crafted content runs the risk of ending up in the Spam folder. With WhatsApp, you can send messages directly to someone’s inbox, ensuring they are always aware of the pearls of wisdom you are dispensing.

It’s global in scope.

You can connect with your customers wherever they are, from Durban to Dubai, Milton Keynes to Mogadishu, King’s Landing to the Emerald City.

You can obtain valuable customer information.

Data and privacy are currently hot topics.

However, suppose a customer chooses to communicate via WhatsApp. In that case, you gain access to one of the most valuable pieces of customer data that they are often unwilling to share: their phone number.

You will be able to protect the privacy of your customers.

People don’t always want others to know what they’re buying, using, or doing, whether holiday plans, bra sizes, or surprise gifts. However, because WhatsApp is not an open platform like Twitter or Facebook, customers may feel more comfortable discussing sensitive issues.

Your company will be able to communicate with many people or just one.

Using the group chats in WhatsApp, you can start customer feedback sessions and focus groups. In addition, people with multi-media capabilities will take photos and use videos to demonstrate how they use your product or service.

You’ll be able to reap the benefits of user-generated content. WhatsApp works so well because you can send photos and videos without incurring large fees, all while using your phone. So, if someone buys a fantastic toaster from you, they can send you a photo of a perfectly toasted crumpet. If they’re having trouble figuring out the car’s GPS, you can send them a video of which buttons to press. Group chats allow people to share UGC in a secure, closed environment, making your customers feel even more special.

What Functions Do Shopify WhatsApp Apps Have On Your Website?

Including a Shopify WhatsApp app on your website can provide numerous advantages. To begin, you can engage in live chat with your customers. This is important if you want to increase customer engagement to increase order values.

Because it does not slow down your website, WhatsApp can be an excellent way to offer live chat on your store.

Conversations occur through their servers and infrastructure, whereas on-site chat can sometimes cause your site’s load times to increase. A slower website may result in lower search engine rankings.

What Does WhatsApp Marketing Mean to You?

WhatsApp is the world’s most popular messaging app. So with 2 billion active daily users exchanging 65 billion messages every day, it’s no surprise that Facebook (the creators of WhatsApp) expanded their platform to include a corporate application: WhatsApp Business.

WhatsApp Business is an OTT chat service that provides customers with the functionality and convenience of personal messaging. Over 5 million business users use this popular messaging network today.

OTT messaging apps are third-party alternatives to the regular texting services mobile network carriers provide. WhatsApp, for example, is an internet-based messaging service that allows users to send and receive messages through connected smartphones, laptops, desktop computers, tablets, and even smartwatches.

What role can WhatsApp play in Shopify?

With over 1 billion monthly active users, it has also been a fantastic way for businesses to sell their products and services on a large scale. Compared to other advertising mediums like television or print ads – or even other digital marketing channels like YouTube, Google PPC, and so on – e-commerce brands have discovered WhatsApp marketing to be an effective way of building customer loyalty and increasing brand awareness at a low cost.

It is no surprise that WhatsApp is being heralded as a “miracle” customer interaction platform for businesses of all sizes.

WhatsApp marketing effectively communicates with customers, and the fact that text messages have a 98 percent open rate makes it even more effective.

A Shopify App That Allows Sharing Products Reviews Via WhatsApp

WhatsApp, as we all know, is a private space for us. As a result, gathering reviews via WhatsApp will yield 30% more results than picking reviews via email.

Yes, you can collect customer reviews through WhatsApp and easily publish them on your website using a Shopify app available in the app store. The collection of thoughts and their publication on a website are automated processes. You can choose only to publish a subset of your reviews.

Reviewbit WhatsApp reviews enable you to collect feedback and add it to your website. It can handle all of your needs, such as review gathering, coupon code generation, and customer reminders. The app automatically sends review requests to your customers after a purchase or after the order has been fulfilled/delivered. If the customer ignores the initial request, the system may send a reminder message via WhatsApp.

Furthermore, when a customer leaves a review, the app generates a one-of-a-kind discount coupon for specific products/collections. Our user-friendly interface allows you to customize all of these features easily. Yes, you can import all of your previous reviews using a CSV file, ensuring that no data is lost.

Final thoughts

We help Shopify merchants transform their review gathering techniques more robust and comprehensive than email campaigns.

We help you implement best practices to ensure that your WhatsApp marketing efforts are never spammed, provide value to your customers, and result in actual sales.