The Ayurvedic Experience- What they are 

 

The Ayurveda Experience (TAE) is a well-established organization with more than half a million customers spread across the globe.  The amazing growth they had in the last 12 years speaks volumes about the quality of their products and their customer service. 

 Be it skin/hair care products or ayurvedic food/beverages/supplements, they come up with unique products that combine Ayurveda and the modern approach to health and wellness. 

What they wanted 

Being a well-established organization, they wanted a channel to stay connected with their loyal customers and maintain strong bonds with them.  

They fully understood the importance of customer reviews for their brand and wanted an automated tool to reach out to the maximum number of customers effortlessly.  

Constantly collecting feedback also helps understand customer requirements. They are especially helpful when it comes to getting feedback on newly introduced products. You get to know how well your products are received by the buyers. Brands can make the required changes to the products/services to get the best results. It is an effective method to track their changing preferences.  

All the existing tools used emails to collect product reviews. It had a conversion rate of approximately 2% which was highly insufficient.   

How Reviewbit helped TAE 

Reviewbit helped TAE engage customers better and collect more reviews through WhatsApp than through emails.   

The amazing features of our review app helped work wonders for this fast-growing e-commerce brand. 

Personalization 

The content of the messages on Reviewbit can be edited to suit the voice of the brand. Details like customer name, product name, and product quality can be inserted through variables. All this personalization makes the customers feel valued.  

Separate requests and follow-ups 

The provision to send separate requests and follow ups for ratings, text reviews and photo/reviews is a unique feature that we provide. Buyers are often willing to provide reviews, but might get caught up in other work and forget to send you a response. With follow ups we give that extra nudge to the hesitant customers. 

Simple process 

A fun and intuitive user experience is the defining feature of Reviewbit. The ease of sending photos and videos through Reviewbit prompts the customers to provide text and photo/video reviews. Buyers prefer to see pics from their peers than any professional photo posted by brands. 

High-open rate 

With more than 1 billion users and a very high open rate, WhatsApp is the ideal medium to reach out to customers.  

After using Reviewbit, TAE was able to attain 10 times more conversion than the traditional email requests.   

Win over unhappy customers 

Handling negative reviews is also much easier with Reviewbit. The unhappy customers can be redirected to the support team immediately and their concerns addressed without delay. 

TAE could integrate Reviewbit easily with other tools and utilize all the features simultaneously to enhance customer satisfaction and boost sales. 

Result 

 

10x increase in review request conversion rate 

Conclusion 

Ankur, the Head of Marketing at TAE says, “We were initially a little skeptical about the new app. There are lots of tools to collect customer reviews these days. I wondered how Reviewbit would be different. But the results are amazing. We were able to collect 10x more reviews than before. Also, it offers seamless integration with other apps we were already using.”